[Rhodes22-list] Business Plan
Michael D. Weisner
mweisner at ebsmed.com
Tue Apr 1 11:19:42 EDT 2008
Stan,
I am surprised at YOUR lack of imagination. Just bundle the COST of the
optional equipment into the standard price and you can afford to give away
the optional equipment (although you will not pocket the markup.) This is a
tried and true practice in many niche product industries. The trick is to
provide a product without equal, so that your market must buy from you (I
think that this is already established for GBI.) Then, all it takes is a
really good salesman (and banker) to enable the customer to buy it. You
have already tried the alternative process - to sell for years at a loss or
small profit until most of your competitors go out of business.
Mike
s/v Shanghai'd Summer ('81)
Nissequogue River, NY
From: "stan" <stan at rhodes22.com>Sent: Tuesday, April 01, 2008 11:08 AM
> and I would be a buyer instead of a seller
>
> but your creativity does qualify you to work for GBI
>
> ss
>
> ----- Original Message -----
> From: <R22RumRunner at aol.com>
> To: <rhodes22-list at rhodes22.org>
> Sent: Tuesday, April 01, 2008 10:54 AM
> Subject: Re: [Rhodes22-list] Electronics
>
>
>> Stan,
>> Here's a better solution, just give all the optional equipment away free.
>> That certainly would make the R22 a better value.
>>
>> Rummy
>>
>>
>> In a message dated 4/1/2008 8:07:05 A.M. Eastern Daylight Time,
>> stan at rhodes22.com writes:
>>
>> In defense of GB's stance on options - Rose will tell you I am never
>> wrong
>> (or at least that I never admit I am wrong)
>>
>> You have to understand the options position from the selling side of the
>> field. Buyers come to us with budgets. Perhaps they do not expect us
>> to
>> take them seriously but we do. If you can afford the best way to go
>> with
>> everything, we are for it. What we have to avoid, for the well being of
>> both buyer and seller, is the buyer wanting everything and pricing him
>> or
>> herself out of being able to afford a Rhodes, costing GB a sale and the
>> List
>> a new member; a lose, lose, lose option.
>>
>> ss, op (optional salesman)
>>
>> all apologies accepted
>>
>> ----- Original Message -----
>> From: "Tom Bickerstaff" <tabick at mchsi.com>
>> To: "'The Rhodes 22 mail list'" <rhodes22-list at rhodes22.org>
>> Sent: Monday, March 31, 2008 5:30 PM
>> Subject: Re: [Rhodes22-list] Electronics
>>
>>
>>> Thanks, PT
>>>
>>> -----Original Message-----
>>> From: rhodes22-list-bounces at rhodes22.org
>>> [mailto:rhodes22-list-bounces at rhodes22.org] On Behalf Of Peter Thorn
>>> Sent: Monday, March 31, 2008 5:25 PM
>>> To: 'The Rhodes 22 mail list'
>>> Subject: Re: [Rhodes22-list] Electronics
>>>
>>>
>>>
>>> Three years ago an experienced delivery Captain and his young crew
>>> perished
>>> in the Neuse River while delivering a new 35' boat to the Miami boat
>>> show.
>>> The Coast Guard station at Cherry Point was only 5 miles away, but all
>>> they
>>> had on board was a hand-held VHF. The investigation afterwards
>>> revealed
>>> the
>>> Coast Guard could not hear the weaker signal from their hand-held VHF
>>> to
>>> pin
>>> point their location. Had they a fixed mount VHF with a (higher) mast
>>> mounted antenna, they might be alive today.
>>>
>>> Tom, I would rethink that built-in antenna.
>>>
>>> PT
>>>
>>> -----Original Message-----
>>> From: rhodes22-list-bounces at rhodes22.org
>>> [mailto:rhodes22-list-bounces at rhodes22.org] On Behalf Of Mary Lou Troy
>>> Sent: Monday, March 31, 2008 5:02 PM
>>> To: The Rhodes 22 mail list
>>> Subject: Re: [Rhodes22-list] Electronics
>>>
>>> Tom,
>>> I am one of the people that disagrees with Stan and Lee on the VHF.
>>> It may depend somewhat on your situation. We sail on the Chesapeake
>>> where there are a lot of other boaters. If some issues a Mayday, a
>>> Pan-pan or Securite call they do that over VHF. If you need to issue
>>> a Mayday and you call the Coast Guard on your cell phone they will
>>> hear you but other boaters in the area (who may be much closer than
>>> the CG) will not. You may not need to deal with bridges or commercial
>>> shipping. We do and I find it easier to call a bridge tender on VHF.
>>> You can call them on the phone but you need to have a separate number
>>> for each bridge. You generally cannot contact the bridge of a
>>> commerical vessel by cell but you can with VHF. A handheld will work.
>>> We used one for years before adding the masthead antenna because we
>>> liked the added range - particularly for picking up messages from
>>> other people with handhelds. And as Lee said you can use it for
>>> weather forecasts. That said if we are on the Bay on a busy weekend,
>>> the radio is usually off unless we need it. There is just too much
>>> traffic.
>>>
>>> We use a transom mount type fishfinder for depth (not permanently
>>> mounted) and a bulkhead compass mounted on a board in the
>>> companionway. We seem to have have an unreasonable aversion to
>>> cutting holes in the boat.
>>>
>>> Best,
>>> Mary Lou
>>> 1991 R22 Fretless
>>> Rock Hall, MD
>>>
>>>
>>> At 02:26 PM 3/31/2008, you wrote:
>>>
>>>>Tom,
>>>>
>>>>I might want to take you up on sailing the Big Assawoman. The
>>>>invitation
>>> is
>>>>also open for Kent Island if you want to get some Rhodes sailing before
>>> your
>>>>boat arrives.
>>>>
>>>>Lost of people will disagree, but I'd take Stan's advice on the VHF. I
>>> have
>>>>a cheap handheld and only use it for weather forecasts. Once I used it
>>>>to
>>>>call the Coast Guard and they told me to call back on my cell phone.
>>>>
>>>>Regarding your questions, I posted this about a year ago:
>>>>
>>>>"I had Stan install a Plastismo Contest 101 in my portside bulkhead.
>>>>West
>>>>Marine's list price is $215, but they'll normally match any Internet
>>>>price
>>>>you can find. I think they sold it to me for about $135 to $140. I
>>>>like
>>> it
>>>>because it's two-sided so you can read it from inside the cabin. I
>>>>often
>>>>lock the tiller and go below to lay down on the settee, not that I'm
>>>>lazy
>>> or
>>>>anything. It's nice to be able to see the compass to ensure you don't
>>>>go
>>>>off course.
>>>>
>>>>Stan and others will tell you that a depth finder (fish finder) isn't
>>>>necessary because your centerboard and rudder will tell you when it
>>>>gets
>>> too
>>>>shallow. This is proof that even Stan isn't right all the time. Ask
>>>>Rose.
>>>>I use my fish finder all the time. Even if you don't damage your
>>>>centerboard and rudder by dragging them on the bottom, you'll certainly
>>>>knock the bottom paint off of them. I like to sail close to shore, and
>>> it's
>>>>nice to know when it starts getting shallow. I had Stan install a
>>>>Humminbird Matrix 17 with the temperature/speed accessory on the
>>>>starboard
>>>>side bulkhead. It was about $100. You'll need transducer paint to
>>>>keep
>>> the
>>>>speed wheel turning, and even then it's nowhere nearly as accurate as a
>>> GPS.
>>>>It will let you know if you're speeding up or slowing down to help you
>>>>trim
>>>>your sails. (Tom: Don't get a speedwheel. Even with transducer
>>>>paint
>>>>it
>>>>will get marine growth in no time at all.)
>>>>
>>>>It cost more to install the instruments than to purchase them, but
>>>>Stan's
>>>>crew did an excellent job. I'm way overpaid and totally inept, so it
>>>>would
>>>>have cost me much more to do it myself.
>>>>
>>>>I haven't ventured far from the marina and normally try to get in
>>>>before
>>>>dark, so I thought a GPS would be more of a toy than something I really
>>>>needed, but I would definitely recommend at least getting a cheap
>>>>handheld
>>>>for safety. I use mine to check my speed more than anything else. I
>>>>have
>>> a
>>>>Garmin C276, but it mostly depends on how much money you want to spend.
>>>>Paper charts are still easier to read. I absolutely recommend that you
>>>>do
>>>>not purchase a Magellan GPS. I had nothing but nightmares with that
>>> company
>>>>(except that nightmares stop when you wake up).
>>>>
>>>>Good luck with your choices!"
>>>>
>>>>Lee
>>>>1986 Rhodes22 At Ease
>>>>Kent Island, MD
>>>>
>>>>___________________________________________________________________________
>>> ______________
>>>>
>>>> >From Tom:
>>>>
>>>>Hi guys,
>>>>
>>>>I thought I had a name picked out ("Mischief II") for the 1999 R22 that
>>> Stan
>>>>is recycling for me even as I write. But since the hull will be navy
>>>>and
>>>>since I'm "forever in Blue Jeans" that are baggy and worn at the knees,
>>>>my
>>>>wife suggested "Rag Bag" or "Blue Jeans". It will be one of the
>>>>three.
>>>>Stan has me talked out of a mast antenna and a cockpit-mounted VHF,
>>>>since
>>>>GPS and cell phones work great for communicating these days.
>>>>
>>>>At any rate, since I'll be sailing mostly in the Big Assawoman Bay
>>>>(BAB),
>>>>which is extremely shallow in spots and tends to shoal a bit, I'm still
>>>>inclined to go with a depth gauge. And I'm also inclined to install a
>>>>wall-mounted compass in the cockpit area. Does anyone have any
>>>>thoughts
>>>>on
>>>>brands to look for / stay away from?
>>>>
>>>>Thanks.
>>>>
>>>>Tom Bickerstaff ("Bick")
>>>>
>>>>P.S. I should be "up and running" by the end of June, so if anybody
>>>>finds
>>>>him/herself near Ocean City, MD and wants to check out the BAB, just
>>>>let
>>>>me
>>>>know.
>>>>--
>>>>View this message in context:
>>>>http://www.nabble.com/Electronics-tp16398232p16398232.html
>>>>Sent from the Rhodes 22 mailing list archive at Nabble.com.
>>>>
>>>>__________________________________________________
>>>>Use Rhodes22-list at rhodes22.org, Help? www.rhodes22.org/list
>>>>
>>>>
>>>>--
>>>>No virus found in this incoming message.
>>>>Checked by AVG.
>>>>Version: 7.5.519 / Virus Database: 269.22.2/1353 - Release Date:
>>>>3/31/2008 6:21 PM
>>>
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>>
>>
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